Search engines used to rely heavily on the meta keywords tag to guess which keywords were relevant on a web page. Now search engines are sophisticated enough to examine the actual keywords in the body of a web page. Major search engines place little, if any, value in the meta keywords tag. There is more risk than reward in using the meta keywords tag. (Read our meta keywords article for more information.) Here is our meta keywords advice: do not use the meta keywords tag. Since many web sites do still use the meta keywords tag, we have developed a free keyword research tool that will analyze the meta keywords of your competition. Use the tool to see what keywords your competitors are embedding in their meta keywords tags and then research these keywords using other freely available tools including WordTracker and Keyword Discovery.

There are several reasons why a keywords research tool is an essential link in any campaign. By making use of this valued asset, the barriers to actually turning a profit are greatly reduced. While less time is spent finding a niche, more time is focused on the core of the campaign — advertising and writing. These two are crucial when trying to make sales, so the more time that is devoted to them, the easier it will be to attract customers.

The best way to use a keywords research tool for profitable niche location is to gather background information first. In order to find a money making area of the market, you must know where to look. Consider ebay as one of the first and simplest places to find out what is hot. Another great spot is Google trends, which shows the things people are looking for right now.

Researching keywords is an essential step, but take a step back and how do you find the market that you should research those keywords for in the first place? Finding profitable niche markets is an art in itself!

Good Keyword Research is a very important aspect of being successful at making money online. Without first researching your market before you decide to set up a website or blog is a very naive thing to do. You could spend months setting up your website and adding content, only to find 6 months down the line that the industry is either too competitive or there are not enough people searching for your keywords.

The best way to use a keywords research tool for profitable niche location is to gather background information first. In order to find that money making area of the market, you must know where to look. Consider ebay as one of the first and simplest places to find out what is hot. Another spot is Google trends, which shows the things people are looking for at this time.

The keyword research tool will tell you what the most often searched for keyword is that related to the keyword you entered. For example, if you search for the keyword ‘hosting’, it will tell you that ‘web hosting’ is a better choice to focus on, since more people search for it. This tool queries Overture to find relevant keywords and sorts them in decreasing order of searches in the last month.

By using a keywords research tool, you are simplifying the marketing process and breaking down the walls to success. This application will find you that coveted phrase and many times indicate whether it can turn a profit. If there is no money to be made, then there is no sense in trying to use that particular combination of search terms. Imagine how well you can market a campaign with a winning word or two right off the bat.

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